"For tomorrow's rock 'n' rollers"
Agency: TBWA RAAD, Abu Dhabi, UAE
Creative Director: Martin Lever
Art Director: Hiba Hassan
Copywriter: Tim Brothers
Photographer: Tommy Morris
Not exactly sure if that's the message we want to be sending out to kids. But I guess they were just trying to make what would otherwise sound like a drab music institute seem cool. Did it work? Dunno..