Thursday, February 19, 2009

Kids Park Zoo









Advertising Agency: Tonic, Dubai
Creative Director: Vincent Raffray
Art Directors: Valerio Battagli
Copywriter: Dario De Albuquerque
Illustrator: Dario De Albuquerque

Via: AdsoftheWorld

Um I think I get where they're trying to go with this, and it isn't bad. But for some reason the idea lost impact somewhere along the way. I like the vibrant colours used, but I'm over using kid like illustrations to portray something for kids.

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