Thursday, April 14, 2011

Dubai Lynx 2011

Attending the Lynx is something I look forward to every year. With entries up 52% from the year before, a change of venue, and staying with Lloyz, it was sure to be memorable.


The Venue: Madinat Jumeriah 
This time around we had a change of a venue, which served really well because just a few minutes away was Brewsters (a cross between Brewskies and Roosters) serving up some juicy fajitas, burgers, and heart-throbbing things. Infront of the Lynx hall you could find a range of food and drinks including alcohol, which did come in handy until I discovered the Absolute Booth inside the hall giving away free cocktails. There was small and overpriced coffee available as well but I opted for the Cinnabon a few minutes away in the souk. 


The Man: Lloyz
A good friend of mine living in Dubai and working at DDB, recently moved to a cozy apartment in the Greens. I must say, coming from a place where we have to actually plan ages in advance just to go for a swim, it felt really good looking out of his balcony, seeing a swimming pool, and knowing I could use it whenever I pleased. I only ended up using it once but still, the feeling itself is priceless off course...


Lloyz himself is a very lively character, an extremely talented creative, and an insane story-teller. Also he's probably the only person I know apart from Saad that can drink more than me. Good times bro!!


Opening Day - Sunday, March 27th
After registering and walking around I settled in to watch Banksy's academy-award nominated documentary "Exit Through The Gift Shop."


WOW!!!


I was intending to write a day by day thing but I can't be fucked now. So to cut it short, I really really enjoyed the Independent Agency Showcase. Ali Ali rocked, Yousef Tuqan was lively and Republique's reel was pretty good.


It was inspirational hearing Dr. Naif Al Mutawa talk about 'The 99' and the amount of success it's garnered from all over the world.


Lean Mean Fighting Machine talking about sixth sense technology, mind control and gesture technology was eye-opening.


Taxi were just fucking cool.


Armin from Jung Von Matt singing to the crowd, the CEO mob talking digital, and Eugene Cheong's charisma were all highly entertaining.


And now (drum roll) the work... Well considering this happened a few weeks ago, you all have probably seen all award winning entries already. So what I'm going to do is try to post the shortlisted entries that didn't win in the coming few weeks. 


Finally I'd like to congratulate the organizing team behind the Dubai Lynx, especially Sandra who was very helpful and Steve Lane the festival director: Great job guys and thanks for all the alcohol. BASHA!!



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